Today, over 150 Washington, DC-area nonprofit community leaders are meeting at the AARP building for an all-day, online fundraising training conference for Give to the Max Day: Greater Washington. New York Times bestselling Author of the Thank You Economy, Gary Vaynerchuk provided these nonprofit leaders a short video message about online fundraising as they prep […]
A Message from Gary Vee: Don't Pitch Me, Bro Read More »
Sometimes when you hear nonprofits discuss donors, you would think that people are one dimensional. They only read blogs. Or they only respond to mail solicitations. This one dimensional approach towards donors belies the way people use media. People aren’t so simple as to single track their media usage. In fact, if you consider the
People Are Multidimensional Read More »
According to a recent study Mightycause conducted, Mac users are more generous than PC users. iPad users give 40% more per donation than any other mobile device user! In fact, every iOS device gave more than Android or Blackberry. Click the infographic below to expand for a closer look. Use the code below to share
Apple Users Are More Generous than PC and Android Users Read More »
Steve Jobs was a classic storyteller. With every product launch, he took us on a journey into the world of possibility. He peeled single ideas with clever anticipation drawing in our curiosity with more intensity, “wowing” us with a product’s features, functionality, design and must-have aura. How? By turning a product launch into more than
Telling Your Story Like Steve Jobs Read More »
Someone once said that palm trees end with a point and each century with men. These days we’re remembering the names of Christopher Columbus and Steve Jobs, and we think about the contributions both gave which will last not only a century but for the remainder of the world’s existence. Last week we lost
How do you create sustainable fundraising campaigns that don’t fizz out quickly? Jocelyn Harmon offers good tips on how not to let this happen.
VIDEO: Creating Sustainable Fundraising Campaigns Read More »
Image by Mavik2007 One of the biggest mistakes nonprofits and fundraisers make is going at it alone. Part of building effective communities in networked media is letting other people become a part of your effort and helping out. But to do that, you and/or your organization have to empower them. Will another person be as
Empower Others to Help Read More »
Google Analytics is a free website analytics tool you can use to measure several things, including: How people find your website How long they stay What they read How many return It will tell you how well your site converts donors and subscribers, and how you can optimize your to rank higher in SERPs. Following
5 Google Analytics Reports That Will Help You Get More From Your Nonprofit's Website Read More »
Image Credit: Thomas Hawk How do you find the time for social media? Whether you’ve been asked this question or asking it yourself, this post is for you. When looking at our goals and our resources, time–as we all know–is one of our most precious resources. Managing Social Media There are tools that can help
Finding Time for Social Media Read More »
The Social Good Summit in New York two weeks ago was an interesting small, social experiment. Speakers spoke about how they came up with an idea and made it work, and in turn, spawned more ideas for those in the audience. It took me a little time to look at my notes and Tweets
How Social is Changing the World: Highlights from the Social Good Summit Read More »
