“My kitten is staring at me,” Genesis (Gen) Whitmore says to me just a few minutes into our conversation over the phone. Gen had me in stitches throughout our phone call. She told me about her new kitties, her 5 rats (all named after Final Fantasy characters, mind you), and her art. “One of the […]
Kitties, Rats, Art, and Video Games For Good Read More »
We’ve already covered the obvious ways to say thank you—which is clearly saying “thank you” to someone—but have you thought of the not-so-obvious ways your organization is showing its gratitude? Oh yeah, there are many things your donors are seeing about you that can either say “we really appreciate what you’ve contributed to our cause”
Not-So-Obvious-But-Obvious Ways to Say Thanks Read More »
You know social media has been fully adopted by the masses when Fox launches a TV series on Twitter. TV and print media strategies–virtually unchanged for decades–are increasingly being replaced by new approaches that integrate social media. But the way most nonprofits think about and develop marketing strategies hasn’t changed. 50-slide strategic marketing plans still walk among
5 Ways to Make Your Social Strategy Adaptable Read More »
One prediction I often make is that causes will one day be integrated into every aspect of our lives. When we’re shopping, eating out, or exercising. And, of course, when we’re watching television, enjoying a night at the movies, or rooting for our favorite celebrity. The intersection of cause and entertainment is the subject of
New Conference Links Nonprofits & Entertainment Read More »
In the last couple of weeks, you have likely seen at least one part of the effort No Kid Hungry has been making to end childhood hunger. There was their “Lose-A-Palooza” effort: On Twitter, you can see a lot of avatars bearing the distinctive orange Twibbon tied to No Kid Hungry. They have their Dine
Will Tweet For Food: The Do-Gooders at No Kid Hungry Read More »
Last night, I attended the 2012 Change Champion Awards hosted by the Center for Community Change and the Campaign for Community Change, where among the honorees was Sonja Sohn. If you’re a big fan of the HBO hit series The Wire, or even a Baltimorean, you’ll recognize her name. She played the crime-fighting Detective Kima
Sonja Sohn: A Superstar in So Many Ways Read More »
Passion for a cause is a powerful driving force that, in most cases, is the only thing that stretches us to do things we didn’t think we could do. It helps us grow in our jobs, skills, even character. But in the practical society we live in, most of us can’t live off our passions.
Find and Fuel Your Passion for Social Good Read More »
Yesterday I presented at the Social Media Strategies for Nonprofits Summit in Boston, MA. One of the best sessions was by Anne Hogan, the Community Manager at The Humane Society of the United States. Anne talked about how her organization is using Twitter to help local shelters find homes for their animals and increase exposure
How The Humane Society uses Twitter Hashtag Chats Read More »
When speaking with Jeff Freedman about his Be Bold, Be Bald! fundraiser you quickly learn that wearing a bald cap to honor a cancer patient is less about helping the sick than it is honoring the strong. He says this thinking about his friend Mike Connell, who co-founded the ad agency Small Army with Jeff,
Mad Man Goes Bald to Honor Friend, Fight Cancer Read More »
Last week I wrote a post about how valuable handwritten notes can be to your donors, and the consensus seemed to be that while many people donate to causes for more magnanimous reasons, getting a personalized acknowledgement adds very yummy icing to that great big cake of goodness. Sometimes, however, it is not always possible
Women With Drive & Value of Long-Tail Donations Read More »
