October 2012

Fighting Breast Cancer One Tutu At A Time

Editor’s Note: Today’s the last day of Breast Cancer Awareness Month, and with this blog post by Margie Clayman, we wrap up our series about people making waves and changing the way we think about breast cancer. PinkGiving has proven to be a great campaign, where–with the help of thousands of fans–we achieved our 50,000 […]

Fighting Breast Cancer One Tutu At A Time Read More »

What Trick-Or-Treating Says About Social Media Fundraising

When you were a kid, Halloween was the #1 non-religious holiday. Once a year you got permission to be anyone you want it to be. Batman, Superman, a Vampire–anything you wanted to be. And your parents had very little say. And there was the candy… Charleston Chews, Fireballs, Kit Kats and Skittles. You worked hard

What Trick-Or-Treating Says About Social Media Fundraising Read More »

Deconstruction Before Reconstruction: Tyesha’s Battle with Breast Cancer

“I have a strong history of cancer on the maternal side of my family,” Tyesha Love says. “When my mother was diagnosed with breast cancer, she was identified as a carrier of the breast cancer gene. I got tested, and learned I was positive for the BRCA 1 mutation.” Knowing that breast cancer ran in

Deconstruction Before Reconstruction: Tyesha’s Battle with Breast Cancer Read More »