fundraising strategy

Is your fundraising plan missing this critical element?

So it’s 2014 and you’re excited to get cracking with new fundraising tools and new training. But tools and training can’t replace the plan, and you know that. So you put together a plan to attract and retain donors in a variety of ways. Through events, on your website, on Facebook and Twitter. And also with […]

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5 "Money Moments" Missing From Your Fundraising Strategy

Many, if not most, nonprofits think that there’s only one moment that matters in their fundraising: the donation. But to your supporters, a donation is just a single gesture among many in how they relate to your organization and the cause. They sign petitions, attend events, volunteer, and share stories about your cause with their

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