The hardest thing about setting goals is determining the difference between being realistic and being a healthy stretch. You want to be realistic so that you can feel good by actually reaching the goal. But you also want to grow stronger by working hard towards that goal. If you’re like most people, you already know […]
5 Ways to Go Beyond SMART Goals for Your Nonprofit in 2012 Read More »
Shonali Burke says it’s important to start setting the goal, the number, you want to reach in fundraising, and later find ways to motivate them to contribute to your campaign.
VIDEO: Set Clear Goals for Fundraising Read More »
Shonali Burke, from @SocialBrite, addresses the critical need for setting clear goals and identifying audiences when planning fundraising campaigns. Burke spoke during a break in the Nonprofit 2.0 unconference in early June in Washington, DC.
VIDEO: Key First Steps in Online Fundraising Campaigns Read More »
