nonprofit strategy

Three No-Brainer Twitter Strategies for Every Nonprofit

Twitter followers will be more likely to retweet your content if they like, know, and trust you. But what does one do to develop a strong network on Twitter? Here are three strategies to help you build a stronger network on Twitter. 1. Search-Building An important part of any online strategy is search. How will …

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7 Ways to Involve Staff in Your Nonprofit's Social Media

Involving staff in your nonprofit’s social media strategy may be the extra boost you org needs to improve your its online presence. See, sometimes when an organization decides to become more social online, it’s often done in a bit of a vacuum. One of two things usually happen: Someone in management or ownership creates the …

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5 Ways to Ambush Your Competition & Steal Gold

A lot of the action at the Olympics is happening far away from the athletes. The Olympic Committee has taken unprecedented steps to protect its brand against rogue marketers that want to align their companies with Olympic glory without paying a hefty sponsorship fee. Of course, that hasn’t stopped some companies, including Nike, from trying …

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