philanthropy

Is Your Website Turning Away Donors?

Recently, Philanthropy.com published a survey of millennials who were asked to respond to different nonprofit websites. The headline of the results, published on July 18, 2013, caught my eye. It reads, “75% of Young Donors Turned Off By Out-of-Date Web Sites.” The survey involved 2,600 people born between the years 1979-1994. More than simply reporting …

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Minority Communities Gaining Philanthropic Steam

Minorities are traditionally under-served by larger philanthropic institutions in the United States as well as underrepresented inside their walls. But this is changing. A strengthening movement to create philanthropic funds for this community–identity-based funds–now raises and distributes nearly $400 million each year, says the W.G. Kellogg Foundation in its recent Communities of Giving report. The …

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Kid Volunteer

How Are You Inspiring New Givers?

“Individuals today are no more generous than their predecessors were over four decades ago,” according to a new report released by Blackbaud titled Growing Philanthropy in the United States. The report outlines 32 recommendations for nonprofits on how to increase overall giving organized around the following four themes: Enhancing the quality of donor relationships Developing …

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Connecting With the Thoughtful Consumer Through Cause Shopping

Guest post by Andrea Fabbri Andrea Fabbri is CMO at Recoup and Sr. Strategist with Unison Agency. Every good story has a hero and a villain. These days my villain is actually two companies: Groupon and Living Social. Social buying platforms have become part of our daily lives. They use scarcity-based tactics to generate demand …

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