Image by Papalars “Millennials’ generosity can be predicted in part by the way they give their money. Those who give the most cash also give the most time.” This is just one of the many insightful findings the Case Foundation found from conducting their 2011 Millennial Donor Survey. Given the Millennial Generation’s drive for social […]
On Social Fundraising and Millennials Read More »
There’s plenty of proof that social fundraising platforms and social tools can work to increase fundraising significantly. Earlier this week here, Alexandra Bornkessel examined Blackbaud’s recently released infographic on social fundraising that showed, among other things, adding social tools to your campaigns increases fundraising results by 40% on average. That’s a lot! It reported that the top online
Social Fundraising Is About Them, Not You Read More »
Ten years ago, blogging used to be called journaling. And for good reason. It was mainly pursued as a way of expressing one’s personal thoughts and ideas. Essentially a personal pursuit and certainly not a business tool. But not, blogging has become an essential marketing tool for brands and nonprofits. Organizations like Oceana and the
11 Benefits of Blogging for your Nonprofit Read More »
Image by frefran “1 in 4 emails turns into a donation.” This is what a recent Blackbaud study on social fundraising found based on its own “Friends Asking Friends” social fundraising model. Blackbaud, with the help of @shanesnow, developed an intriguing infographic to capture this and other key findings that represent the evolution of the
The Tortoise and the Hare of Social Fundraising Read More »
Image by Yodel Anecdotal There is a great deal of confusion about social fundraising today. From claims of slacktivism and weak ties to clear evidence of major successes and reports of millions of dollars raised, there is no universal understanding of best practices for social fundraising. To elevate the conversation towards best practices, Mightycause in
Introducing the Inspiring Generosity Blog Read More »
Add a uniquely personal touch to the online giving experience with a custom thank you video. If you have a fundraising page on Mightycause, sign in and navigate to your fundraiser, then select “Edit Page.” You’ll be able to include a link to a video from YouTube or Vimeo under “Customizable Options.” We’ll show donors
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