Month: May 2011

Social Fundraising Is About Them, Not You

  There’s plenty of proof that social fundraising platforms and social tools can work to increase fundraising significantly. Earlier this week here, Alexandra Bornkessel examined Blackbaud’s recently released infographic on social fundraising that showed, among other things, adding social tools to your campaigns increases fundraising results by 40% on average. That’s a lot! It reported that the top online …

Social Fundraising Is About Them, Not You Read More »

The Tortoise and the Hare of Social Fundraising

Image by frefran “1 in 4 emails turns into a donation.” This is what a recent Blackbaud study on social fundraising found based on its own “Friends Asking Friends” social fundraising model. Blackbaud, with the help of @shanesnow, developed an intriguing infographic to capture this and other key findings that represent the evolution of the …

The Tortoise and the Hare of Social Fundraising Read More »

Introducing the Inspiring Generosity Blog

Image by Yodel Anecdotal There is a great deal of confusion about social fundraising today. From claims of slacktivism and weak ties to clear evidence of major successes and reports of millions of dollars raised, there is no universal understanding of best practices for social fundraising.  To elevate the conversation towards best practices, Mightycause in …

Introducing the Inspiring Generosity Blog Read More »