donors

4 Ways Donors & Companies Will Choose a Cause in 2013

Donors and businesses are waking up to the many benefits of supporting a cause. It’s good for the world, and good for business. But not all nonprofits are created equal. Both donors and businesses are spending more time sifting through their choices to pick the right cause. In order of importance, here’s what they’ll be

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Women With Drive & Value of Long-Tail Donations

Last week I wrote a post about how valuable handwritten notes can be to your donors, and the consensus seemed to be that while many people donate to causes for more magnanimous reasons, getting a personalized acknowledgement adds very yummy icing to that great big cake of goodness. Sometimes, however, it is not always possible

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Here's How Social Media Can Drive Your Fundraising

Editor’s Note: I’m happy to have Norman Reiss guest posting on our blog today. Norman helps nonprofits to succeed in ephilanthropy–the intersection between technology, communications and development. Currently Project Manager at the Center for Court Innovation, Norman also blogs regularly at www.nonprofitbridge.com. You’ve heard social media isn’t really effective for fundraising, so you’ve chosen not

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Urgency, Fun, & Accessibility: Elements in Fundraising

On Thursday, we have one of the most exciting events in online fundraising this summer: Twive and Receive (pronounced like Give and Receive). Twive is a 24-hour fundraising marathon where over 200 nonprofits all over the U.S. signed up to be the one organization representing the city they serve. Starting at 12AM Pacific on June

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Weekly Social Media Checklist for Twive and Beyond

  As we gear up for Twive and Receive next week, nonprofits have been asking me for “recipes” on how to build up excitement and engage their community to take action—donating and spreading the word—next Thursday. Here are a few tips on how to start talking to your online community, and building momentum for the

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