Boston Marathon

The Need Lasts Longer Than the Attention

Every year, starting right around Halloween, we get bombarded with messages about hunger and the homeless. The temperatures are getting cooler, the days are getting longer, and I think people feel a little guilty about enjoying a decadent holiday season unless they give at least a little bit to someone who needs it. By the …

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Does Your Organization Have a Crisis Communications Plan?

The best organizations are always asking: “What keeps our supporters up at night? What are their hopes and dreams, concerns and fears?” This mindset is especially important during a crisis, like last week’s Boston Marathon bombing. Everyone was (and still is) feeling concerned, worried, angry, afraid or confused. During these times you risk appearing insensitive if you’re …

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