Inspiration to give and support good causes is all around us, including in the businesses we visit. For Chris Padgett, it was after the Boston Marathon Bombing in 2013. He was at a tattoo parlor on Boston’s North Shore. In April of 2013 I, like hundreds of other people around New England, found myself waiting my turn in […]
How Has a Business Inspired You to Give? Read More »
Every year, starting right around Halloween, we get bombarded with messages about hunger and the homeless. The temperatures are getting cooler, the days are getting longer, and I think people feel a little guilty about enjoying a decadent holiday season unless they give at least a little bit to someone who needs it. By the
The Need Lasts Longer Than the Attention Read More »
The best organizations are always asking: “What keeps our supporters up at night? What are their hopes and dreams, concerns and fears?” This mindset is especially important during a crisis, like last week’s Boston Marathon bombing. Everyone was (and still is) feeling concerned, worried, angry, afraid or confused. During these times you risk appearing insensitive if you’re
Does Your Organization Have a Crisis Communications Plan? Read More »
Patriots Day is a special day in Boston. There’s the reenactment of the first battles of the American Revolution at Lexington and Concord. The Red Sox play at home in a game with plenty of patriotic fanfare. But, of course, Patriots Day is best known for the Boston Marathon, a race full of tradition, history
How to Help the Victims of the Boston Explosion Read More »
