Online Giving

The Salvation Army's Red Kettle is Now Online

Is it possible to take a simple 19th century concept and bring it into the 21st century, while retaining it’s original charm? The Salvation Army is having quite a bit of success in doing just that with their online Red Kettle Campaign and other digital efforts. While we normally associate the Red Kettle with street …

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Onling Giving Made Easy

10 Ways Online Giving Can Make Your Life Easier

If you aren’t so sure about this online giving world, this post is for you! If you’re a nonprofit, you’re encouraged to share these reasons to donate online with those you know. For example, you can provide a different factoid around the benefits of giving in your monthly or weekly newsletters. You could also create …

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HOW TO: Combine Passion With Purpose

You have a choice. Every day, you’re confronted with opportunities to do good–or not. Often, these opportunities miss our attention. We might be too busy, too distracted or too tired to notice them. There are, however, those who combine passion with purposeful abandon. In the nonprofit sector, we often refer to these people as free …

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