social media strategy

Sharing Facebook Content That Your Fans Already Like

One of the biggest challenges nonprofits have is finding content that will resonate with their community. A little known but powerful way to curate content is with Facebook Interests lists. Interest Lists, if you don’t know, are lists of Pages (or people) that Facebook users can create and access from their sidebar (shown below). Below …

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Nonprofit Social Media Needs Strategy & Passion

Editor’s Note: I’m so happy to have a guest post from Rebecca Cicione, Social Media Specialist for the nonprofit Soles4Souls. Rebecca is a New Jersey native living in Nashville, Tennessee. She graduated from Rowan University in 2011 with a degree in Public Relations. Her passion lies in working with both the nonprofit and music industries, as …

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5 Ways to Make Your Social Strategy Adaptable

You know social media has been fully adopted by the masses when Fox launches a TV series on Twitter. TV and print media strategies–virtually unchanged for decades–are increasingly being replaced by new approaches that integrate social media. But the way most nonprofits think about and develop marketing strategies hasn’t changed. 50-slide strategic marketing plans still walk among …

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