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Year-End Fundraising Guide: Email Strategy and Best Practices

Email strategy can make or break a fundraising campaign. And during year-end, most people are inundated with emails. Holiday sales, coupon codes, charities soliciting donations. It’s hard to rise above the din of new email notifications this time of year. And having your emails opened, and links and buttons clicked, is essential. Here are some …

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text-to-give on mightycause

NEW: Mightycause Announces Text-to-Give

Mobile giving is more important than ever for nonprofits. The 2019 M+R Benchmarks report notes that mobile giving “accounted for 48% of all traffic to nonprofit websites, compared to just 44% for desktop.” Mightycause has always prioritized mobile giving, offering a sleek, convenient checkout process that is mobile-responsive and designed to look great on any device. …

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Simple Ways To Engage Your Facebook Fans In Less Than 3 Minutes

One requirement for nonprofit marketing on Facebook is regularly posting engaging content on your Facebook Page. Posting at least daily is recommended, because it allows you to consistently stay top-of-mind with your Facebook fans. Here are a few ideas for getting more engagement no matter how often you publish updates to your Page: Don’t Be All …

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