This blog is created with WordPress, one of the largest web platforms on the planet. What gives it a certain style and functionality is what’s called a theme. What is a WordPress theme? Simply stated, a theme dictates the design and functionality of your website without changing the basic WordPress software. A WordPress theme is […]
What is a WordPress theme? Read More »
You’re reading this because on some level you’re interested in writing better headlines (subject lines, blog post titles). Or maybe you’re interested in how headlines impact your readers, and how they impact SEO. No matter how you got here, you arrived because “Why Headlines Matter” made you click. Obvious, right? But why? Four reasons why titles
Why Headlines Matter Read More »
When you think about calls-to-action on your website, you typically think about landing pages. For example, your donation page, or your email sign-up form. But how often do you think about the calls to action in the blog posts you’re publishing each week? What’s that? You don’t have a blog for your nonprofit? Briefly, a
Six Ways to Optimize CTAs in Your Blog Posts Read More »
Last January I pledged to use Pinterest more in 2012. That was one resolution kept! Today, I have 49 boards and over 1,000 pins. Here’s what I’ve learned about using Pinterest for cause marketing over the past year. Pinterest is a great place to connect with cause-minded people. After Twitter, Pinterest is my second go-to place for finding and following people
Cause Marketing with Pinterest: One Year Later Read More »
In the last couple of weeks, you have likely seen at least one part of the effort No Kid Hungry has been making to end childhood hunger. There was their “Lose-A-Palooza” effort: On Twitter, you can see a lot of avatars bearing the distinctive orange Twibbon tied to No Kid Hungry. They have their Dine
Will Tweet For Food: The Do-Gooders at No Kid Hungry Read More »
So you’ve finally decided to start blogging for your nonprofit. You’ve done the research about different blogging platforms, and had even outlined a strategy for topics that are based on what your supporters want and how people search for you on Google. But you’ve got one small problem: Who’s going to write all of these
8 Steps to Convert Emails Into Blog Posts Read More »
Last week we looked at how Facebook, YouTube and Twitter fits in with your organization’s overall marketing strategy. This week we’ll take a look at how blogging and e-mail marketing fit in with your plan. Do I need a blog for my nonprofit? The first question that you probably have on your mind is, “Do
Using Blogging & Email Marketing For My Nonprofit Read More »
Now that you set goals for your blog and have selected the right blogging platform, what are you going to write about? This is the number one question that keeps every blogger up at night, and is exactly why it’s referred to as “feeding the beast”. 1. Survey Your Readers One of the easiest ways
14 Powerful Ways to Choose Engaging Topics For Your Nonprofit Blog Read More »
If you have decided to start a blog for your nonprofit to help you with your online fundraising (or even if you’re just considering one) there are many popular platforms to choose from, including: WordPress – The most popular blogging platform in the solar system. Offers a free and a self-hosted version. Content creation consists
HOW TO: Choose the Right Blogging Platform Read More »
Brian Fujito, CEO of Mightycause, lets you know about the great resources our blog has for the nonprofit that may be a bit intimidated to start fundraising online.
VIDEO: Read Inspiring Generosity! Read More »
