donations

Forced Giving: Does Taking Without Asking Make You a Grinch?

I took the family to New York City this past weekend for some holiday fun, and ran into this cause marketing promotion at Norma’s in The Parker Meridien. When I opened the menu this announcement fell out (focus on the bottom part): You can read it for yourself, but the hotel is teaming up with City Harvest …

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Women With Drive & Value of Long-Tail Donations

Last week I wrote a post about how valuable handwritten notes can be to your donors, and the consensus seemed to be that while many people donate to causes for more magnanimous reasons, getting a personalized acknowledgement adds very yummy icing to that great big cake of goodness. Sometimes, however, it is not always possible …

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$100 Million: You’ve Come A Long Way Mightycause!

This week Mightycause reached a major milestone, $100 million in charitable giving. More than half of this incredible sum came in the past nine months. To celebrate Mightycause is hosting a special sweepstakes for 100 people like you to win up to $2,500 for your favorite nonprofit. But first, let’s discuss how Mightycause got to …

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Urgency, Fun, & Accessibility: Elements in Fundraising

On Thursday, we have one of the most exciting events in online fundraising this summer: Twive and Receive (pronounced like Give and Receive). Twive is a 24-hour fundraising marathon where over 200 nonprofits all over the U.S. signed up to be the one organization representing the city they serve. Starting at 12AM Pacific on June …

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Online fundraising visualized by Mightycause

Apple Users Are More Generous than PC and Android Users

According to a recent study Mightycause conducted, Mac users are more generous than PC users. iPad users give 40% more per donation than any other mobile device user! In fact, every iOS device gave more than Android or Blackberry. Click the infographic below to expand for a closer look. Use the code below to share …

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