Joe Waters

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My 10 Best Cause Marketing Posts on Inspiring Generosity

This month marks my third anniversary writing for the Mightycause Foundation. After writing for my own blog, Selfish Giving, I’ve written for no other blog more than Mightycause’s Inspiring Generosity. Over the past three years, I’ve written over 150 posts! These are my favorite posts and my “money quotes” from them. I hope readers will be …

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Shopping for A Cause This Month? Don’t Get Scrooged.

Papa John’s Pizza is doing a great thing this holiday season. They’ve created a Red-Kettle Cookie to benefit The Salvation Army. Through December 28th, Papa John’s is donating 50 cents per cookie sold, up to $300,000, to support The Salvation Army’s programs, including food, shelter, addiction recovery assistance, after-school programs and many other services for …

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How Being a Grinch Can Raise More Money for Your Nonprofit

Regardless of what industry you work in, we all have competitors. Even nonprofits compete against each other for donations. In my hometown of Boston, charities compete against The Jimmy Fund, Children’s Hospital Boston, and the Museum of Science, among others. Nonprofits are also competing against a whole slew national charities. They range from Komen for …

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