If you are invested in a cause and use social media to promote it, you have probably heard the word “Slacktivism” over the last couple of years. In case you have not, Slacktivism is the term some people have used to explain online efforts like the use of Twibbons or adding an avatar ribbon to […]
Should You Use Your Personal Social Media Account to Promote Causes? Read More »
I got a tweet the other day that made me think of a scene from The Godfather when Vito Corleone calls in a favor from the undertaker. With his dead son, Sonny, on a stretcher beside him, The Godfather makes his request: “I want you to use all your powers—and all your skills. I don’t
Where Should I Get My Nonprofit News and Information? Read More »
Pinterest strategies are all about driving traffic back to your website. But if your visual content stinks, or if your website is broken, you won’t get any traffic from Pinterest. Here are 7 tips for making your website more pinnable: 1. Test Your Website Test how your popular webpages look on Pinterest by clicking “+” at
7 Ways to Get More Website Traffic From Pinterest Read More »
Photo from Creative Commons What do you think of when you think of the hashtag? If you’re like me, maybe the first image that jumps into your head is a paragraph worth of hashtags that you see under a picture of a dog or a cat on Instagram. You might think, “Oh, my eyes! My
Do Hashtags Really Do Any Good? Read More »
Twitter followers will be more likely to retweet your content if they like, know, and trust you. But what does one do to develop a strong network on Twitter? Here are three strategies to help you build a stronger network on Twitter. 1. Search-Building An important part of any online strategy is search. How will
Three No-Brainer Twitter Strategies for Every Nonprofit Read More »
Photo via Creative Commons There has been a LOT of talk over the last week or so regarding changes that Facebook is rolling out. In case you missed the hubaballoo, essentially Facebook is going to be cutting the organic reach of “pages” down to about 1-2%. The result as best as anyone can tell is
Five Ways to Avoid the Facebook Freak-Out Read More »
About three times a week, I leaf through my entire Twitter feed to see what is going on in the great wide world. In doing so, I come across a lot of great things, like blog posts that are informative and companies I’ve never heard of. I also tend to find at least two to
5 Things Nonprofits Should Do Online Read More »
These days, when causes think about promoting themselves, they think about newer marketing tactics like Facebook or Twitter. It seems like many people think that engaging in these “newer” types of marketing activities by necessity means that more traditional methodologies can or should be abandoned. However, as is the case in the for-profit world, causes
Using Social Media and Traditional Media For Your Cause Read More »
We were ecstatic to be featured on Geoff Livingston’s post on social fundraising tools, published on Mashable just two days ago.
Mightycause Tops Mashable’s List of Social Fundraising Platforms Read More »
