Twive and Receive is upon us! Wish us good luck to the more than 230 cities competing for $30,000 in prizes and the pride of being one of America’s Most Generous Cities. We’ve been prepping nonprofits with tips and ideas based on our experiences in contests and online marketing. The following nine Facebook and Pinterest […]
5 Facebook & 4 Pinterest Fundraising Tips Read More »
I sent a note to the more than 200 registered nonprofits and fundraisers participating in the national Twive and Receive giving day next Thursday. It’s impossible to coach 200 people on the unique aspects of their individual stories, but I did have some last minute tips to get them revved up for next week’s festivities.
4 Last Minute Fundraiser Tips Read More »
The following is a live blog from today’s Cause Marketing Forum. Coke, the World Wildlife Federation, and the Arctic Home Campaign Coke has developed a culture for innovative improvement, and sustainability has become a core component of that improvement. Plus the Polar Bear has become a long-term icon for Coke over the decades. They began
Arctic Home and Breast Cancer "Debate" at #CMF12 Read More »
Want to be Geoff Livingston‘s guest at the Cause Marketing Forum this May 30-31 in Chicago? The best comment wins a free registration worth $1,045.00 for a business or $795 for a nonprofit, compliments of Mightycause (also cross-posted on Geoff’s blog). A decision will be made tomorrow morning based on comments on both blogs. Customers
The 4 Challenges of Cause Marketing Read More »
Not getting results? Perhaps your writing turns them away. Or more likely puts them to sleep. Punch up your copywriting to better activate stakeholders. What does “punch up” mean? Crisp copy written directly towards the reader. Nothing less. Better yet, entertain the reader. Then be very, very clear about what you want. The following four
4 Tips to Punch Up Your Writing Read More »
I took this photo at an American Red Cross event. There are many great sources of advice for how to use social media to help marketing your event. As time progresses, many of these tactics evolve. I have created many a social media event over the years, so here are my six all-time favorite social
Six Favorite Social Event Promotions Read More »
Nonprofits, fundraisers and online social good doers can always use information to better their efforts online. That’s why they should add these three books to their summer reading list: 1) The Non-Profit Narrative: How Telling Stories Can Change the World By Dan Portnoy This book is short and to the point. Telling a great story
3 Must Reads for Social Good Promoters Read More »
The 10 day Cultures of Giving Donor Challenge will end tomorrow. Twenty-two nonprofits are participating in the online giving campaign. Presented by the W.K. Kellogg Foundation, the Cultures of Giving Donor Challenge supports nonprofits addressing high-priority issues in diverse communities across the country. As the above leader board shows, the competition is tight from top
Who Will Win the Cultures of Giving Challenge? Read More »
The W.K. Kellogg Foundation is concluding the Cultures of Giving Donor Challenge this week on Mightycause. The Cultures of Giving Donor Challenge is a 10-day online giving campaign to support nonprofits that address high-priority issues in communities of color across the country. Our goal is to get thousands of community donors to support the projects
Interview: What Inspired Cultures of Giving? Read More »
The nonprofit sector needs the Be Fearless campaign spearheaded by The Case Foundation and its CEO Jean Case. Let’s be honest: If you are a regular reader here, you probably embrace change and risk well. But most of our larger and older institutions in the nonprofit sector avoid risk. We love our nonprofits, small and
Why We Need the Fearless Conversation Read More »
