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My 10 Best Cause Marketing Posts on Inspiring Generosity

This month marks my third anniversary writing for the Mightycause Foundation. After writing for my own blog, Selfish Giving, I’ve written for no other blog more than Mightycause’s Inspiring Generosity. Over the past three years, I’ve written over 150 posts! These are my favorite posts and my “money quotes” from them. I hope readers will be […]

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What NPOs Can Learn from America’s Worst Charities

Photo by eLKayPics The Tampa Bay Times recently published the 2014 edition of “America’s Worst Charities.” The value of this resource to potential donors is obvious. If you know that most of the money you are donating will end up going to solicitors or administrative costs instead of to the actual cause you want to

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Shopping for A Cause This Month? Don’t Get Scrooged.

Papa John’s Pizza is doing a great thing this holiday season. They’ve created a Red-Kettle Cookie to benefit The Salvation Army. Through December 28th, Papa John’s is donating 50 cents per cookie sold, up to $300,000, to support The Salvation Army’s programs, including food, shelter, addiction recovery assistance, after-school programs and many other services for

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