Your supports give you their time and money because they want to change the world. And for most of them, it’s personal. They see themselves as an equal participant in creating that change WITH your organization – not as a sideliner. I, me, mine So when you talk about your nonprofit changing the world, there’s a […]
I can’t wait for Superbowl Sunday. I don’t care about the game. I could care less now that my New England Patriots are out. I’m not even interested in the ads since there always seems to be more sizzle than steak. I can’t wait for the cause marketing. You know, the nonprofit and for-profit partnerships
Will Superbowl Sunday be Super for Nonprofits? Read More »
Boards are a regular feature of nonprofit life. They are in the for-profit world, too. But in a nonprofit, where budget and resources are frequently scarce–especially in the beginning–your board can be a major asset. Granting agencies realize this. They know a great board can make all the difference between a nonprofit that putters along,
5 Basics to Forming a Nonprofit Board Read More »
In order to try to offer information here that is useful for you, I often visit the website of The Nonprofit Times. They tend to have very good articles over there and I learn a lot along the way, which is of course a bonus. When I visited there recently, I was surprised to see
Can Selfies Actually Be Useful? Read More »
Oregon State University ichthyologist Brian Sidlauskas and his fellow science peers (who are also his Facebook friends) documented more than 5,000 fish in under 24 hours using Facebook. Before you read any further, watch the following video that describes how they used photo tagging to achieve this impossible task. How are you using Facebook to
Watch How These Fish Geeks Use Facebook for Science Read More »
I bet being asked to donate at the register of your local store isn’t your favorite way to give. But your contribution to a valuable program that raises hundreds of millions of dollars ($358 million to be exact, according to this report from Cause Marketing Forum) for nonprofits is undeniably positive. But the chasm between
How We Can Make a $358 Million Success Story Even Better Read More »
These days, when causes think about promoting themselves, they think about newer marketing tactics like Facebook or Twitter. It seems like many people think that engaging in these “newer” types of marketing activities by necessity means that more traditional methodologies can or should be abandoned. However, as is the case in the for-profit world, causes
Using Social Media and Traditional Media For Your Cause Read More »
So it’s 2014 and you’re excited to get cracking with new fundraising tools and new training. But tools and training can’t replace the plan, and you know that. So you put together a plan to attract and retain donors in a variety of ways. Through events, on your website, on Facebook and Twitter. And also with
Is your fundraising plan missing this critical element? Read More »
Whether you are a small business owner that wants to support a cause, a nonprofit that wants to recruit a business partner or an individual that wants to involve your local coffee shop in your cause-walk fundraiser, here are fives easy fundraising ideas for businesses that are a snap to execute. Coin Canisters Coin Canisters
5 Easy Fundraising Ideas for Businesses Read More »
Lately many Facebook marketers have seen a massive drop in reach on their Page updates. The truth is that the drop in reach for many Pages is a caused by an increase of more relevant posts in their fan’s Newsfeed. Facebook explains this drop in reach: Because the content in News Feed is always changing,
9 Ways to Game Facebook’s News Feed Algorithm Read More »
