Editor’s Note: Yesterday we learned about optimizing your nonprofit org’s Facebook page, but did you know you could do that for Twitter too? Here’s the second installment of Gisele Navarro Mendez‘s three-part series on how your nonprofit can optimize your social media profiles for SEO. Today’s topic is on Twitter. Check back here tomorrow, same […]
4 Steps to Optimize Your Org's Twitter Page Read More »
Editor’s Note: Optimizing your nonprofit’s Facebook Page and other social media presence is critical. So for that reason, I’m happy to have Gisele Navarro Mendez guest blogging here again! This week, she’ll show you how to individually optimize your nonprofit’s Facebook Page, Twitter account, and Google+ presence. Today, we’ll focus on just Facebook, but check
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The other day I read something on my Facebook wall from a friend who is a television reporter in Nebraska. His station was doing stories related to the school shooting in Newtown, CT, and how people are reaching to help out. In his comment, he noted that they had spoken to one woman who had
Give Nonprofits What They Need (Not Teddy Bears) Read More »
I’m a big fan of using existing tools and resources to raise money for nonprofits. Too many people are trying to reinvent the wheel when one is already out there and could get them rolling on fundraising faster and better. That’s what three friends–Alex Nordenson, John Heggestuen and Katherine Dolan–did in the wake of Hurricane Sandy.
How to Use Amazon's Wedding Registry to Help a Nonprofit Read More »
Is your organization’s Twitter bio really that important? I mean, it’s only 160 characters long, so who would possibly be interested in reading it? Believe it or not, your twitter bio is extremely important for three reasons: It sets expectations around what you talk about on Twitter It sets you apart from the boring bios
How To Write An Awesome Twitter Bio For Your Nonprofit Read More »
Editor’s Note: Today’s guest post is from Gisele Navarro Méndez. Gisele provides freelance social SEO consultancy, as well as SEO coaching for bloggers and small business owners. She’s the Social Media Executive for Upstream Connections and you’ll find her blogging at In Social We Trust. She tweets regularly via @GiseleNMendez and can be reached directly
SEO 101 for Nonprofits Read More »
Some nonprofits find it challenging at times to represent the work they do in photos, rather than text. But photos are one of the most shared content on social media, so it’s become important for causes to adapt and show more images in order to bring about more engagement—likes, comments, sharing—on their social networks. This
6 Images Every Nonprofit Can Capture Read More »
I sent a note to the more than 200 registered nonprofits and fundraisers participating in the national Twive and Receive giving day next Thursday. It’s impossible to coach 200 people on the unique aspects of their individual stories, but I did have some last minute tips to get them revved up for next week’s festivities.
4 Last Minute Fundraiser Tips Read More »
By now you already know how powerful storytelling can be for your nonprofit. Storytelling enables you to connect the dots in your constituent’s hearts so that they take action on their terms, and share that story with their friends. But even the best stories get old if they’re simply repeated over and over again. They
How to Create Fresh Stories for your Nonprofit Read More »
After seeing the movie (and stealing the idea for this blog post from someone dear to my heart), I thought it would be fun to recognize the different hats nonprofiters wear with an analogy of my favorite characters in The Avengers. (If you haven’t seen this month’s blockbuster yet, don’t worry. This blog post won’t
Be the Avengers of Fundraising Read More »
