pinterest

Getting Started with Pinterest Analytics [VIDEO TUTORIAL]

Pinterest recently upgraded their analytics for business accounts. You can discover your most popular pins, repins, and boards. You can also learn about the people engaging with your pins. In addition to basic demographics, you can see popular topics among your audience, and your followers (if you have a Pinterest account). This video is is about Pinterest analytics explained: a quide […]

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Cause Marketing with Pinterest: One Year Later

Last January I pledged to use Pinterest more in 2012. That was one resolution kept! Today, I have 49 boards and over 1,000 pins. Here’s what I’ve learned about using Pinterest for cause marketing over the past year. Pinterest is a great place to connect with cause-minded people. After Twitter, Pinterest is my second go-to place for finding and following people

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Under the Hood: How Heifer International Uses Visual Content

Heifer International is a global charity with a simple but ambitious mission: to work with communities to end hunger and poverty and care for the earth. Heifer produces every type of content imaginable, but visual content plays a special role. Since Heifer is active in 125 countries and their supporters are equally far flung, pictures

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4 More Lessons for Fundraising on Pinterest

Last week on my blog I wrote a post on how nonprofits can raise money on Pinterest. My inspiration was beauty brand Elizabeth Arden, which has launched a #PinItToGiveIt campaign on Pinterest for the nonprofit Look Good Feel Better. I’d like to see more nonprofits launch campaigns on Pinterest. That’s why this post digs more

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