Tips

Have Something to Say: Creating Stories for the Media

Alison Risso is the Communications Director at Mightycause, and before that, she worked with National Geographic, Discovery Channel, TLC, and Animal Planet. Most recently, she worked with the national nonprofit KaBOOM! In this two-part series, she gives us great tips on how we can create stories to pitch to the media. My mother pointed out

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5 Free Tools to Monitor Your Brand on Twitter

I’m excited to have Tracy Sestili guest posting today about Twitter tools. You may know here from her blog Social Strand Media, where she’s the CEO and Founder. Social Strand helps nonprofits and companies develop brand and social media strategies, and is a founder of her own nonprofit six years ago. You’ve heard the saying, “Twitter

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Stand Out by Giving Instead of Asking

Every nonprofit and super ambassador is fundraising right now. It’s the big push to get the year-end 40% of annual donations. Compounding this distraction is all of the commercial marketing from companies looking to attract holiday shoppers. As a result, donors are getting inundated with solicitations from dozens of charities and hundreds of companies. How

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Being the Real Deal on Cyber Monday

  Although Black Friday and Cyber Monday are most relevant for for-profit companies, they’re not necessarily irrelevant for nonprofits. The numbers show an increasing number of consumers are using the Internet for purchases, and every year, the shopping experience is easier, faster, and more efficient. In order to become or remain relevant, nonprofits are being

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