Storytelling

5 Storytelling Tips For Better Online Fundraising

This is the limbic brain. It’s about 200 millions years old and is responsible for emotions. It’s the elephant mentioned in Switch. The limbic brain the source of value judgments and feelings (mostly unconscious) that influence our behavior. In fact, almost all consumer behavior is driven by the limbic brain, as are most viral social media campaigns. Storytelling,

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Five Mind Shifts That Boost Social Sharing

Technology has blessed your community with more sharing power than ever before. The ability to retweet, like, and pin with increased ease is what helped launch the slactivist movement. But even though sharing has gotten easier, getting people to share still feels like pulling teeth. So how do you get people to share your content? Here are five

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YOU did it!

Your supports give you their time and money because they want to change the world. And for most of them, it’s personal. They see themselves as an equal participant in creating that change WITH your organization – not as a sideliner. I, me, mine So when you talk about your nonprofit changing the world, there’s a

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